Slapping AI on the same old nonsense.
A fancy way to say 'we’re changing things' so people feel like it’s a revolution, not just a pivot. Usually involves buzzwords, a slide deck, and a complete disregard for last quarter’s priorities. Best deployed during reorgs or after reading one too many business books.
"We're undergoing a paradigm shift, which apparently means we renamed the team and now use Notion instead of Google Docs."