“We need better numbers, but we don’t want to change anything.”
To make a significant impact or progress. A vague way of saying, "We need to show progress without actually doing much." Often used in meetings where no one actually knows what the needle is or why it needs to be moved. Usually means spending weeks tweaking KPIs instead of fixing real problems.
"We need this project to move the needle, so let’s add some buzzwords and hope for the best."